Renewed Body Fitness – Branding

Christine Stauffer is the fitness and nutrition guru behind Renewed Body Fitness. I worked with her to develop the branding for her new company, and I loved the process of helping her see her ideas come to life! Christine’s company name, Renewed Body Fitness, is based on one of her favorite verses:

Isaiah 40:31
“But those who hope in the Lord
will renew their strength.
They will soar on wings like eagles;
they will run and not grow weary,
they will walk and not be faint.”

She wanted her logo to tie in with the verse and had some great ideas for the colors and font styles she wanted. That is always so helpful in the design process. I love when people have strong likes and dislikes when it comes to design, because it makes my job so much easier! The more we talked about her company and target audience, we started realizing how important a blog was going to be. Designing a blog is no small feat, (am I right?!?) and I’m so proud of the way she’s used her logo and other branding pieces (hello, cute social media icons!) throughout her site! Her blog is already full of healthy recipes, work outs, and even bits of her personal life. I love following her!

Christine is based in Ponte Vedra Beach and specializes in personal training, meal planning and creating an overall healthy lifestyle!
Contact her for more details!

Outfit of the Week

T-shirt and necklace: Target
Skirt: Umgee via Classy CrossRoads
Shoes: Aldo

I mentioned last week that my Dad sent me shopping for Mother’s Day with my Mom and Sis-in-Law. This skirt is one of the fun pieces I brought home that day! Thanks Dad!!! I wore it for date night, but since it’s covered in sequins I thought it needed to be paired with a plain t-shirt. Anyway, I thought the girls were taking me to shop in the middle of nowhere, but we ended up at a fun boutique (in Macclenny, FL!) and all found some great stuff! We always have the best time together and pretty much laughed the entire time… so did the patient shop girl who helped us. I hope she gets paid commission, because she earned it that day after helping us try on 427 pieces of clothing and hearing this (and a lot more) from the dressing rooms:

“It’s great that denim jackets are back, but these sleeveless vests look like something Joe Dirt would wear.”

“Am I too old for this?”(Said about 37 times.)

“Where is your butt?”

“Everybody will talk about me if I wear this.” “They already do. Get it!”

“We really should’ve eaten lunch before we tried on clothes. Now we’re all just going to order some carrot juice.”

“My back looks too old for this.”

“You look like you’re wearing a diaper.”

If you’re going to shop with friends, make sure they’re the type who will tell you that your shorts look like a diaper. :)

May 22, 2013 - 1:07 pm

pinkcoffeephoto - Thanks Krisitn!!

May 22, 2013 - 12:57 pm

Kristin - Love the color combo and that skirt is gorgeous!

May 21, 2013 - 9:27 pm

pinkcoffeephoto - Thank you Andrea. :)

May 21, 2013 - 4:26 pm

Andrea Worley - amazing skirt!

May 20, 2013 - 11:29 pm

Abby - Wow, love this skirt. So pretty! :)

I’d love it if you can drop by mine and check out my latest post: http://www.fashchronicles.blogspot.com

May 20, 2013 - 9:13 pm

pinkcoffeephoto - Hey Megan! Thanks so much!

May 20, 2013 - 5:52 pm

Megan - Love the color and pattern of your skirt paired with the necklace and bright flats! Have a great week!

May 20, 2013 - 5:45 pm

pinkcoffeephoto - Me too, Mom. Let’s go!

May 20, 2013 - 5:36 pm

momma - I had FUN! ready to go again. ( To the thrift store) love you

May 20, 2013 - 5:20 pm

pinkcoffeephoto - Thank you Erin!

May 20, 2013 - 5:16 pm

Erin Redmond - Your outfit is so cute! I love the skirt and necklace.

Erin

May 20, 2013 - 11:33 am

pinkcoffeephoto - We did!

May 20, 2013 - 10:25 am

Brenda - Did you go to Classy Crossroads Boutique? Love that place.

May 20, 2013 - 10:15 am

pinkcoffeephoto - JoJo, I’ve JUST started doing that all the time. I tend to like younger looking clothes (duh!), but I don’t want to be “that mom”… :)))

May 20, 2013 - 9:57 am

JoJo - I can’t tell you how many times I ask “am I too old for this?!”! Love it!(:

Beach Days

Beach days are here!
We find ourselves at the beach at least once a week during the summer. It’s just hard to stay away from the sand and surf. (And it’s a good motivator to get all our work and chores finished!) Kingston and I are headed out the door to meet some friends there today. He’s feeling a little stuffy, and we all know the beach cures everything. :)

May 22, 2013 - 1:07 pm

pinkcoffeephoto - Hey Kristin! It’s super-old from Newport News. I love that one-piece suits are having a moment. :)

May 22, 2013 - 12:56 pm

Kristin - This totally makes me want to head to the beach! Where did you get your swimsuit??

May 20, 2013 - 3:50 pm

pinkcoffeephoto - Ah, thanks so much Nicole! Beach time is the best!!

May 20, 2013 - 3:40 pm

Nicole Feliciano - I love these sweet photos. I’m so ready for beach time and I’m thrilled that someone else has swimsuit photos today! Yay!

May 16, 2013 - 2:31 pm

pinkcoffeephoto - It’s free therapy. :)

May 16, 2013 - 10:27 am

annie - Ok. This has me seriously jones-ing for some beach time. What I would give to be at the beach! We keep talking about Rosemary, but I just don’t know if it’s in the budget this year. And I think I might just cry if it’s not. I think beach is a NEED…not a want! Love your leopard suit! Too cute on you!!!! And love K’s trucker hat! That kid has some serious style!!!

Spoil Your Mom Day

We spent Mother’s Day afternoon at my parents’ house. Every year my Dad cooks (orders in), so my Mom, Sister-n-Law, and I don’t have to cook on our big day. He also sent the 3 of us shopping last weekend AND babysat. Talk about taking one for the team! Anderson and Kingston gave me some fun presents (this necklace, this print, some custom Kingston Almeida art, and a mysterious gift that is being delivered today!) and we spent Saturday at the beach. Not a bad “Spoil Your Mom” weekend!

My brother has ALWAYS made fun of the way I dress. This picture makes it clear that he is the true fashionista in the family. I’ll never doubt his critiques again.

When Don was a kid my Mom always told him, “I hope you have twins who act just like you one day!” This pic speaks for itself. :)

Kingston playing trucks with “Gwamma and Quampa.”

After lunch there was some tackle soccer, lawn mowing, and chicken feeding.

Crazy people.

 

May 16, 2013 - 2:31 pm

pinkcoffeephoto - Hey Shio-thank you! You totally should. It would be cute to do that with some of your head wraps!

May 15, 2013 - 9:11 pm

Shio W. - What a fun weekend!! Your dad is so sweet!! I love how you mixed patterns, I am still to scared to do that, but you do it very well! Thanks for sharing these cute pics!!

xo,
Shio

May 15, 2013 - 5:20 pm

momma - What a fun day! love you ALL!

May 15, 2013 - 1:51 pm

pinkcoffeephoto - It was JoJo! But I didn’t get a home-made cake. :( Ha!!

May 15, 2013 - 1:36 pm

JoJo - What a fun day!!

May 15, 2013 - 12:31 pm

pinkcoffeephoto - Hey Andrea! Happy Mother’s Day to you too. Hope your family spoiled you. ;)

May 15, 2013 - 12:29 pm

Andrea Worley - Happy Mother’s day! Looks like a day well spent!!

May 15, 2013 - 12:14 pm

pinkcoffeephoto - Back at you Jennifer. :)

May 15, 2013 - 11:38 am

Jennifer - Looks like a fun day was had!! Don a fashionista? I think not, LOL!! ;) Happy late Mother’s Day!

Baby Jackson

Baby Jackson is sweet and yummy and squishy. And he’s totally chill – just like his parents!
I could’ve squeezed his cheeks all day.
Welcome, handsome boy!!!



























May 15, 2013 - 8:56 am

pinkcoffeephoto - Thank you Mirela!

May 15, 2013 - 6:10 am

Mirela Kasimovic - Adorable pics… cute and beautiful :)

May 13, 2013 - 7:55 pm

pinkcoffeephoto - When it’s your turn I will come to you!!! And you know why you’re teary… :)

May 13, 2013 - 4:21 pm

Marlena - These made me TEARY. Absolutely beautiful. I so wish you were closer.

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